PROJECTS: Transforming Concepts into Realities
Pop-Art Amusement Park
• Art Direction, Concept Art
• Inspired by contemporary pop art and K-culture, JLD provided concept illustrations that captured the immersive and interactive vision of this indoor-outdoor amusement park. Bold visuals featuring optical illusions and imaginative attractions helped shape a space that celebrates creativity and the energy of K-Pop. The result is a stunning destination where art and culture come alive.
• Location: South Korea
• Client - Legacy Entertainment
Holiday Festival Event
• Art Direction, Concept Art
• The vision for the project revolved around a festive market square featuring a charming bandstand at its heart. To bring the scene to life, three uniquely styled Georgian stalls were designed with varying color palettes and details, accompanied by POV and lighting studies. Detailed day and night illustrations showcased the vibrant potential of the space.
• Location: England
• Client - Legacy Entertainment
Concept Model
POVs & Lighting Studies
Illustration(s)
Schematics
Music Man (Theatre Show)
• Art Direction, Production Design
• Eight unique backdrop illustrations were developed for ESCAPE Theatre’s 2024 youth production of The Music Man, to visually transform the stage. Each illustration embodied the joyful spirit of Meredith Willson's beloved classic, showcasing settings from the bustling heartland to memorable scenes of music and celebration. This collaboration amplified the energy of 300 gifted young performers, captivating audiences with an energetic and memorable theatrical production.
• Location: Santa Clarita Performing Arts Center
• Client - E.S.C.A.P.E.
Star Wars Galactic Starcruiser Hotel
• Art Direction, Marketing Art, Production Design
• Developing a photo-real rendering of the Star Wars: Galactic Starcruiser entrance, Jason showcased a textured, concrete façade designed to contrast the sleek, sci-fi interior of the spaceship. The illustration balanced form and function, enhancing the narrative and offering a contrast to the immersive experience to follow. Presented at the 2020 D23 event, the design also served as a key reference for production planning.
• Location: Walt Disney World Resort, FL
• Employer - Walt Disney Imagineering
Space 220 Restaurant
• Marketing Art
• Jason created marketing art for Space 220, a one-of-a-kind dining experience at Epcot, blending space exploration with culinary innovation. Unveiled at the 2019 D23 Expo, these concept illustrations showcased the space elevator journey and cosmic dining ambiance, featuring tiered seating with sweeping views of outer space. These designs were integral to promoting the restaurant’s immersive atmosphere and imaginative guest experience.
• Location: EPCOT, Walt Disney World Resort, FL
• Employer - Walt Disney Imagineering
Colortopia
• Art Director - Design through Delivery
• As Art Director, Jason led the creative vision for Colortopia at EPCOT, transforming conceptual ideas into a vibrant, interactive exhibit that celebrates the science of color. By guiding the design and overseeing every phase, from concept development to installation, I ensured a seamless, family-friendly experience that combined storytelling, hands-on activities, and immersive environments to inspire visitors to explore the powerful connection between color and themselves.".
• Location: Innoventions, EPCOT, Walt Disney World Resort, FL
• Employer - Walt Disney Imagineering
Inside-Out: Emotional Whirlwind
• Art Direction, Concept Art / Design, Schematics
• Created concept art and design for Inside Out: Emotional Whirlwind, infusing the ride with the vibrant emotion-filled visuals inspired by Pixar’s Inside Out. By collaborating on pre-production, aligning operational needs, and leading the development of an animatic walk-through, Jason ensured a polished presentation for stakeholders. This creative foundation set the stage for an unforgettable experience at Pixar Pier.
• Location: Pixar Pier, California Adventure, Disneyland Resort, CA
• Employer - Walt Disney Imagineering
Boardwalk Games
• Art Direction, Concept Art / Design, Schematics
• As the art director, concept, and production designer on the new Boardwalk Games at Disney's California Adventure, I played a pivotal role in bringing characters from La Luna, Wall-E, and Heimlich to life. I created story-driven concept renderings that captured the essence of these beloved films, ensuring that each game reflects their unique charm and narrative. My production design focused on creating immersive environments that engage guests and enhance their interaction with the characters. This project aimed to provide an entertaining and nostalgic experience, celebrating Pixar’s creativity within a vibrant boardwalk setting.
• Location: Pixar Pier, California Adventure, Disneyland Resort, CA
• Employer - Walt Disney Imagineering
Animal Safari Theme Park
• Art Direction, Concept Art
• Designed immersive attractions that seamlessly integrated animal habitats with guest experiences to bring the vision of an innovative safari theme park to life. Conducted thorough research and created dynamic concept art for unique features, including a zoetrope ferris wheel, Tarzan-inspired roller coaster, and a kayak aviary. The result was a series of imaginative concepts that captured the spirit of wildlife exploration and adventure.
• Location: China
• Client - Legacy Entertainment
Lotus Motors Experience
• Art Direction, Concept Art
• Crafted concept art and led art direction to create immersive attractions like a multimedia motorcycle carousel and driver-less car obstacle course. Integrated the Lotus Motor’s distinct form factors with compelling stories to highlight its commitment to lightweight engineering and innovation. The result was a cohesive, cutting-edge experience where technology and storytelling connected drivers to their vehicles and environments.
• Location: China
• Client - Legacy Entertainment
Potential Collaborator or Employer?
An Expanded Review Of IP-Related Projects Is Available & Includes:
Universal Kids Resort (Minions, Puss N’ Boots, Jurassic Park)
Po’s Kung Fu Training Camp (Kung Fu Panda)
Harry Potter
DC Comics
Royal Caribbean (Perfect Day Mexico)
Barbie
Lotus Motors
CJ ENM
IQIYI
Netflix
Pixar Pier (Inside Out, Bugs Life, Wall-E, La Luna)
Spiderman (California Adventure)
Babybel (Toy Story)
Fantasyland (Shanghai)
Winnie The Pooh (FL)
52Toys
Walltopia
Museum Exhibit
Garden of Love
• Art Direction, Concept Art
• A series of concept art renderings was created to visualize the key moments defining the park’s aspirational design. Each piece was developed to highlight the park’s thematic possibilities, focusing on storytelling, ambiance, and immersive appeal. This effort was limited to conceptual exploration, offering a compelling look at the imagined experiences for stakeholders.
• Location: Vietnam
• Client - Legacy Entertainment
Barbie Sweet Store
• Art Direction, Concept Art & Design, Schematics, Architectural Visualization
• A comprehensive design was crafted for the Barbie Sweet Store, immersing guests in the vibrant scenes of Barbie’s world. Through art, concept design, schematics, and architectural visualization, authentic spaces were envisioned, including a kitchen, a garden, and a secret room, bringing the client’s vision to life. Each area was tailored to create a cohesive storyline, integrating the toys themselves and blending functionality with imaginative detail.
• Location: China
• Client - Studio O, ©MATTEL
Dinosaur Amusement / Water Park
• Art Direction, Concept Art, Architectural Visualization
• Concept art and architectural visualization were blended to craft an immersive dinosaur-filled adventure inspired by the Jurassic era. Designs featured key attractions such as a high-energy themed coaster, an interactive Dino dig, and a vibrant water play area. Each visualization brought the prehistoric world to life, supporting the client’s vision while meeting practical design requirements for creating spaces that excite guests of all ages.
• Location: Vietnam
• Client - Legacy Entertainment
52Toys Store Competition
• Concept Art, Reseach & Development
• Designed to reflect the spirit of 52Toys' unique, customizable toy offerings, the proposal established an immersive visual identity for their franchise stores. Research into forward-thinking toy experiences informed the concept for a dynamic retail space. The resulting design blended interactive toy displays with environments that resonated with anime and gaming fans.
• Location: China
• Client - Studio O
Destinasia Resort
• Art Direction, Concept Art
• Through cultural research and detailed concept art, we developed conceptual designs for DestinAsia’s entry, placemaking, and its marquee, icon attraction. The experiences celebrated culinary traditions while exploring innovative approaches to immersive environments. Our visuals provided a visionary foundation for what a future-forward theme park could be.
• Location: Vietnam
• Client - Legacy Entertainment
Aerospace Park & Hotel
• Art Direction, Concept Art
• The “Inter-Galactic Exploration Institute” was brought to life with imaginative designs that merged space exploration with Chinese cultural heritage. Detailed concept art envisioned an iconic destination celebrating discovery, teamwork, and technological progress. This fully immersive experience inspires guests of all ages to dream beyond the stars.
• Location: China
• Client - Studio O
Collaborated With…
HOW CAN JLD HELP DELIVER YOUR VISION?
Let’s connect and take guests on their next great adventure!

